Visit Sunshine Coast announces Business Events brand identity refresh

Visit Sunshine Coast has renewed the brand identity of Business Events.

The announcement:

Visit Sunshine Coast is introducing a new brand identity for corporate events that captures the spirit of the sun-drenched region.

The appeal of the Sunshine Coast lies in its promise of an escape from urban madness. With vast open spaces and endless blue skies, this coastal paradise invites big thinkers to kick off their shoes and let their minds wander. A destination where the possibilities are as limitless as the horizon – the perfect backdrop for innovation and collaboration.

This new brand is brought to life through a new look and feel for the corporate events organization’s logo, website and Sizzle Reel.

Head of Corporate Events, Ali Thompson, describes the essence of the brand as follows: “On the Sunshine Coast, we radiate a sunny disposition and promote a ‘sunny state of mind’ in corporate event attendees. Our natural environment enhances clarity, productivity and tranquility, setting the stage for extraordinary results.”

The Sizzle Reel showcases the stunning beauty of the region, including the diverse sub-regions stretching from Caloundra to Noosa, the emerging city center in Maroochydore and the thriving educational health precinct in Kawana. The Reel also promotes the destination’s sustainability, offering a range of locations and highlighting how connected the region is domestically and with New Zealand.

The recently updated website has an innovative search function for suppliers. This allows event buyers to explore the plethora of venues and services across the region. The site acts as a virtual gateway to the Sunshine Coast’s uniquely rich offering. Find out more and visit https://businesseventssunshinecoast.com. Don’t miss the Sizzle Reel, which can be viewed here: https://businesseventssunshinecoast.com/sizzle-reel/

Source: Visit Sunshine Coast

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