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Food Lion expands home delivery to seven new US states

Ahold Delhaize USA’s omnichannel retailer Food Lion has announced an expansion of its online grocery delivery service, now reaching customers in seven additional US states.

The measure should make grocery shopping easier for residents of Delaware, Kentucky, Maryland, Pennsylvania, South Carolina, Tennessee and West Virginia.

The service, powered by Instacart, allows customers to order fresh produce and groceries from home through the Food Lion website or app.

Food Lion is waiving delivery fees for the first order of $35 or more.

The expansion means Food Lion To Go Pickup or Home Delivery is now available in more than 90% of the retailer’s ten-state footprint.

Food Lion’s new service, in partnership with Instacart, will provide a seamless online shopping experience with one-hour delivery time.

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Customers can also link their Food Lion MVP (Most Valuable Person) Savings Card to their account for additional benefits such as digital coupons and Shop & Earn MVP savings in the rewards program.

The MVP loyalty card integration allows customers to use digital coupons and view their Shop & Earn rewards at checkout.

Food Lion Digital and eCommerce Director Evan Harding said: “As the summer months approach, we are excited to expand our Food Lion To Go Home Delivery services.

“Delivering on our commitment to making grocery shopping easy and convenient, home delivery allows our customers to spend more time on what matters most to them.”