Fortified Foods Market to Reach a Valuation of $257.715 Million by 2033

The global fortified food market is expected to reach USD 257.715 million by 2033, growing at a positive CAGR of 6.2% over the forecast period. Consumers in industrialized economies are increasingly aware of the health benefits of fortified foods, driving the market for these products.

A significant amount of progress has been made in food fortification across Africa. To prevent and control micronutrient deficiencies, more and more countries are supporting the fortification of staple foods, in addition to capacity building and system strengthening.

A fortified food or condiment is a food that contains one or more micronutrients that have been intentionally added to improve health and nutritional quality while posing minimal health risks. The addition of micronutrients can increase the nutritional value of staple foods and help restore micronutrients lost during processing.

The World Health Organization (WHO) and the Food and Agriculture Organization (FAO) define food fortification as the deliberate addition of necessary micronutrients and vitamins to food to make it more nutritious. However, business owners have the opportunity to tap into the growing economies of Asia and the Pacific. It is predicted that North America and other developed regions will also continue to drive demand for these products.

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With the prevalence of chronic diseases and nutrient deficiencies, consumers are increasingly looking for foods that provide essential nutrients and support specific health goals. Because fortified foods are highly convenient, marketable and strategically positioned, modern trade channels are valuable drivers of growth.

Manufacturers are developing a variety of fortified foods to meet consumers’ different preferences and dietary restrictions, such as vegan, gluten-free and dairy-free diets. Fortified foods increasingly contain functional ingredients such as probiotics, prebiotics, antioxidants and botanical extracts to make them more nutritious, functional and tasty. There are a number of health benefits associated with these ingredients, including improving gut health, boosting immunity and preventing disease.

With continued advances in drying technology, including freeze drying, spray drying and vacuum drying, these advances are expected to lead to improved efficiency, cost-effectiveness and better nutrient retention in crops. It is possible that consumers will find it more attractive to consume fortified foods produced through these methods.

Most important conclusions from the market research

• The fortified food market is estimated to reach $207,352.6 million by 2032.
• Between 2018 and 2022, fortified foods registered a CAGR of 2.5%.
• Japanese sales represented 5% of the global market in 2022.
• According to analysts, the UK fortified food market will grow by 2.5% in 2022.
• The vitamin D micronutrient market is expected to dominate during the forecast period.
• It is expected that yogurt with added vitamins will gain popularity in the coming years.

“Innovation and the development of new products will stimulate increased growth of the food market. An increasing number of government initiatives and research and development activities are expected to drive growth in the market.” says an FMI analyst.

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Competitive landscape

More and more companies are collaborating and entering into strategic partnerships in the fortified food sector.

Empowered food companies conduct research and development, innovate, develop products, expand geographically and form strategic partnerships.

• By July 2023, Big G cereals will contain double the amount of vitamin D as now, providing 20% ​​of the daily dose of vitamin D. The first cereals with a vitamin boost are Cinnamon Toast Crunch and Cheerios; Cocoa Puffs, Lucky Charms, Trix and Cookie Crisp will follow later this summer. By the end of this year, the company plans to offer a full range of vitamin D-fortified cereals nationwide.
• In August 2023, the Food and Civil Supplies Directorate will work with PATH, its technical partner, to raise awareness about plastic rice circulating on social media.

Know more about what the fortified foods market report covers

Future Market Insights provides an unbiased analysis of the global fortified foods market, with historical data from 2018 to 2022 and forecast statistics from 2023 to 2033.

To understand the opportunities in the fortified foods market, the market has been segmented based on raw materials, micronutrients, applications, technology and sales channel industries into six major regions.

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Fortified Foods Market by Category

By raw material:

• Flour
  • Rice flour
  • Wheat flour
  • Cornmeal
• Rice
• Salty
• Milk
• Oil
• Sugar

By micronutrients:

• Vitamins
  • Vitamin A
  • Vitamin B
  • Vitamin C
  • Vitamin D
  • Other vitamins
• Minerals
  • Calcium
  • Iron
  • Zinc
  • Iodine
  • Other minerals
• There are strengthening nutrients

By application:

• Basic food
  • Cheese
  • Butter
  • Yogurt
  • Others
• Processed food
  • Extruded products
  • Powdered products
• Value added food
• Spices
• Juice

By technology:

• To dry
  • Oven drying
  • Drying of drums
  • Spray drying
• Extrusion
• Coating and encapsulation
• Others

By sales channel:

• Modern trade
• Online sales
• Local shops
• Different store formula

Per region:

• North America
• Latin America
• Western Europe
• Eastern Europe
• South Asia and the Pacific
• East Asia
• The Middle East and Africa

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR Certified, Stevie Award Recipient and Member of the Greater New York Chamber of Commerce) provides deep insights into the driving factors driving demand in the market. FMI is the leading global provider of market information, advisory services, consultancy and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial and Chemical markets. With a vast team of more than 400 analysts worldwide, FMI offers global, regional and local expertise on diverse domains and industry trends in more than 110 countries.

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