12 things our editors don’t regret

Why you should trust us

PureWow’s editors and writers have spent more than a decade shopping online, scouring the sales, and putting our homewares, beauty finds, wellness picks, and more through the wringer—all to help you determine which ones are actually worth your hard-earned money. From our PureWow100 series (where we rank items on a 100-point scale) to our carefully curated lists of fashion, beauty, cooking, home and family picks, you can trust that our recommendations have been thoroughly vetted for functionality, aesthetics and innovation. Whether you’re looking for travel-sized hairdryers that you can take with you or women’s walking boots that won’t hurt your feet, we’ve got you covered.