Opportunities for investors in health and sustainability – Market research blog

The global cold-pressed oil market is experiencing steady growth, with an expected valuation of US$23,431.5 million in 2024 and an expected CAGR of 5.10% between 2024 and 2034, to reach approximately US$38,426.4 million by the end of 2034. This growth is driven by increasing awareness of health benefits, the rising demand for natural and organic products and the growing emphasis on sustainability.

Cold-pressed oils are witnessing a rise in demand as consumers prioritize healthier food choices. The gentle extraction process preserves essential nutrients, antioxidants and flavors, making them preferable to refined oils. Additionally, environmentally conscious consumers are attracted to the sustainable production practices associated with cold-pressed oils, further driving market demand.

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Growing factors:

1. Health Consciousness: The shift toward maintaining a healthy diet, especially in light of the COVID-19 pandemic, has boosted sales of cold-pressed oils. Consumers are increasingly looking for natural, nutrient-rich alternatives to refined oils to support their active lifestyles.
2. Sustainability: The sustainable production process of cold-pressed oils appeals to environmentally conscious consumers. As the world moves towards greener practices, demand for these oils is expected to rise, especially in regions with a strong emphasis on environmental conservation.
3. Cosmetics industry: Cold-pressed oils are gaining popularity not only in the food industry, but also in the cosmetics and cosmeceutical sector. Their natural and organic properties make them sought-after ingredients in skin care, hair care and personal care products, further expanding their market reach.

In addition, the demand for cold-pressed oil, together with the demand for functional food products, is also increasing significantly worldwide. This growing demand leverages the growth of cold-pressed oil, fortified edible oil and seed oils over the forecast period.

Key conclusions from market research

• Cold-pressed oil market growth is expected to grow at a CAGR of 5.5% and 7.4% through 2034 in Latin America, the Middle East and Africa, respectively.
• Within the type segment, palm oil dominates cold-pressed oil market trends, with a share of over 18% by 2024. Palm oil is expected to grow at a CAGR of 2.8% over the forecast period.
• Within the application segment, the food industry dominates the cold-pressed oil market size, with a share of over 50% by 2024. It is expected to grow at a significant CAGR of 3.6% over the forecast period.
• The B2B dominates the distribution channel segment with a share of around 70% by 2024 and is expected to grow at a CAGR of 3.6%, which is likely to increase growth. sale of cold-pressed oil during the forecast period.

Competitive landscape

NOW Foods, Mountain Rose Herbs, Aura Cacia, Pukka Herbs, Naissance, Banyan Botanicals and Majestic Pure are some of the most prominent companies in the cold-pressed oil market. To meet the demands of environmentally conscious consumers and businesses, these brands embrace eco-friendly practices from sourcing to production and packaging.

These brands also partner with social media influencers and fitness bloggers to market their products. Billions of dollars have been invested in research and development to broaden the applications of cold-pressed oils beyond the food and cosmetics industries.

Recent developments

• In November 2023, Bharat Botanics announced the opening of India’s largest cold-pressed oil plant in Gondal, Rajkot Gujarat. The 16,000-square-foot automated facility promoted 100% hygiene and transparency, meeting the rising demand for pure, chemical-free oils.
• In August 2023, Tata Consumer Products unveiled its foray into the lucrative cold-pressed oils market with the launch of Tata Simply Better Cold Pressed Oils. The premium range included four tasty variants, each carefully crafted to retain nutrients and authentic taste.
• In October 2023, Orgatma Cold-Pressed Oils, led by a team of industry experts, revolutionized the culinary landscape by offering natural, chemical-free oils. Their mission provided consumers with tasty, health-promoting options while prioritizing sustainability, education and ethical practices.

Main companies in the market

• Orgatma cold pressed oils
• NOW foods
• Mountain rose herbs
• Aura Cacia
• Pukka seasoning
• Naissance
• Banyan Botanical products
• Majestically Pure
• Dr. Cute Inc.
• Plant therapy
• Eden Botanicals
• Florihana

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Key points for investors:

1. Lucrative growth potential: With an expected CAGR of 5.10% and a market value expected to reach $38.4 billion by 2034, the cold-pressed oil market offers significant investment opportunities for investors looking to capitalize on health and sustainability trends.
2. Consumer trends: Understanding consumer preferences for natural, organic and sustainable products is essential for investors. Companies that align with these trends and offer transparent purchasing and manufacturing practices are likely to attract greater market share and consumer confidence.
3. Market expansion: The cold-pressed oil market is expanding beyond traditional culinary applications into the cosmetics and cosmeceutical sectors. Investors can explore partnerships and collaborations with brands that focus on these sectors to diversify their portfolios and tap into new revenue streams.
4. Regional growth opportunities: Countries such as India, Germany and the United States show promising growth potential for the cold-pressed oil market. Investors should consider the market dynamics, consumer behavior and regulatory environment in these regions when making their investment decisions.
5. Innovation and differentiation: Companies that invest in research and development to broaden the applications of cold-pressed oils and differentiate their products in the marketplace are likely to stay ahead of the competition. Investing in brands that prioritize innovation and offer unique value propositions can generate sustainable returns for investors.

Cold Pressed Oil Market by Category

By application:

• Food industry
• Cosmetics and personal care industry
• Agriculture

By type:

• Peanut oil
• Coconut oil
• Rapeseed oil
• Cottonseed oil
• Soya oil
• Olive oil
• Palm oil
• Sunflower seed oil
• Palm kernel oil

By distribution channel:

• B2B
• B2C
  • Hypermarkets/supermarkets
  • Supermarket
  • Specialty stores
  • Stores
  • Online retail

Per region:

• North America
• Latin America
• Europe
• East Asia
• South Asia
• Oceania
• Middle East and Africa

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Future Market Insights, Inc. (ESOMAR Certified, Stevie Award Recipient and Member of the Greater New York Chamber of Commerce) provides deep insights into the driving factors driving demand in the market. FMI is the leading global provider of market information, advisory services, consultancy and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial and Chemical markets. With a vast team of more than 400 analysts worldwide, FMI offers global, regional and local expertise on diverse domains and industry trends in more than 110 countries.

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